A Whatsapp cool-down hotline that delivered custom Sprite to people when they needed it the most.

Delivered through their pin location.

We launched with an activation at Cannes festival.
Then the custom cans were taken to music festivals around the UK.

Press: PR Week, MediaWeek

w/ Alex Hernesten, Alex Moore & Jack Nunn. Motion by Devin Arden.

Festival season:

Cannes: